Art Direction
Look and Feel | Design Systems | Conceptual
McDonald’s Change of Fashion
McDonalds, We Are Golden
Burrell
Role: Art Director
Burrell Viz ID + Rebrand
As Art Director for the rebrand of Burrell,
I oversaw the development and execution of the visual id, key imagery, style frames, brand identity and website design/development.
CD: Desmond Williams, Khari Streeter
Burrell Communications
SVEDKA Vodka
I was responsible for designing the look and feel, style guide, production assets and design rules for SVEDKA vodka’s rebrand campaign, “SVEDKA Goes.”
Roles: Sr Designer, Art Director.
CDs: Vinh Tran, Brian Friedrich
Cashmere Agency.
young.monks
Young.Monks (2022) competition was an internal competition held by Media.Monks in partnership with Netflix and Cannes LIONS. My teammate, Michelle Marquez, and I shortlisted in the film category.
The brief from Netflix was to create an original, non traditional "trailer" to show an idea to market Stranger Things season 4. We then had one week to create and submit a :60 film and a :30 cutdown for social, that encapsulated our idea and strategy, along with a pitch deck and summary.
There were 9 teams shortlisted in our category and 548 submissions total.
My role was Art Director, Editor, Designer
FTF
Social Marketing, branding, cover design, photoshoot, poster campaign for Forenzik Styles’ album “From The Future”
Role: Art Director
iiiMPERiAL x STYLES
I was CD/AD for the photoshoot, social graphics package, branding, and cover art.
Photos: Studio1415
Prod Assistant: Rico Detorres
Project Manager/Producer: John Routt
Routt Agency , iiiMPERiAL, Forenzik styles
Google Pay
Role:: Art Director for Google Pay for summer 2022..
Cashmere Agency
CD: Anthony Alvarez
CW: Mike Lim
Imprint Magazine
My roles were Art Director, Designer, Illustrator.
Imprint AVL was a zine style limited run indie mag focused on highlighting people and events in Asheville NC. I created their logo and branding, as well as designing the issues and creating the art work for them.
CD: Cameron Davis